AAR launches latest Freight Rail Works campaign

Written by Jenifer Nunez, assistant editor

The Association of American Railroads (AAR) debuted the latest installment of its Freight Rail Works campaign, an exploration of freight rail's investments in building, growing and maintaining the nation's freight rail network. The campaign combines television, radio and online components to showcase the projects and innovation that help give U.S. businesses a competitive edge.

 

“Freight railroads have spent $575 billion since 1980 to enhance safety and deliver benefits to customers, communities and the nation,” said AAR President and Chief Executive Officer Edward Hamberger. “The Freight Rail Works campaign is another demonstration of how railroads work every day to be better than the day before.”

Formerly of Nat Geo WILD’s “Jobs that Bite,” the campaign’s new spokesperson, Jeremy Brandt, will explore the inner workings of the freight rail industry. AAR said Brandt will travel to communities across the country learning more about the men and women who drive the industry, various infrastructure projects planned for 2015 and everything else there is to know about what makes freight rail work for businesses and consumers.

In 2015, America’s freight railroads are on track to spend a record-breaking $29 billion in private funds to ensure that the nation’s 140,000-mile rail network continues to be the safest, most efficient and productive in the world.

 

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