NRC Chairman’s Column: The Challenge of Communicating Across the Generations

Written by Jennifer McLawhorn, Managing Editor
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NRC Safety Chairperson Erika Bruhnke introduced the thirtieth safety training video entitled “Communications Across Generations” at the NRC’s annual conference in January. Ms. Bruhnke also serves as Chief Sales/Growth Officer with RailPros.
Courtesy of NRC

ATLANTA - From the March 2024 issue of Railway Track & Structures, Joe Daloisio and Erika Bruhnke discuss the challenge of communicating across generations.

The NRC is tackling a relevant but atypical training issue with the introduction of its 30th annual safety video. Entitled “Communications Across Generations,” this 20-minute video addresses a timely topic that impacts safety, productivity, and job satisfaction not just on railways but in nearly every workplace.

As the father of three high school-college-aged kids, I have firsthand experience with what is known as the “generation gap.” That expression – popularized in the 1960s – describes the chasm that separates two different generations because of their different experiences, opinions, habits, behaviors, and outlooks. Take it from me, discussions at our house can be rather lively with just two generations.

Consider the challenge of managing today’s multigenerational workforce. For the first time in history, there are five generations in the workplace: 1) Traditionalists (born 1925 to 1945), 2) Baby Boomers (born 1946 to 1964), 3) Generation X (born 1965 to 1980), 4) Millennials (born 1981 to 2000), and 5) Generation Z (born 2001 to 2020). 

Multiple workplace studies have found that most employees consider generational diversity as something positive. At the same time, most employees also believe a multigenerational workplace can lead to conflict. 

“Challenges can arise when it comes to communications styles, work practices, collaboration and expectations,” explained Safety Committee Chairperson Erika Bruhnke when introducing NRC safety video No. 30 at the annual conference in Scottsdale in January. “We landed on this topic because creating an environment where all generations can work together harmoniously can be difficult.” 

NRC Safety Chairperson Erika Bruhnke introduced the thirtieth safety training video entitled “Communications Across Generations” at the NRC’s annual conference in January. Ms. Bruhnke also serves as Chief Sales/Growth Officer with RailPros.

Last year’s video, No. 29 – “Mental Health in the Workplace” – addresses the well-known process of fitness for duty to approach the mental health considerations. Video No. 30 falls under the same umbrella of social health. It delves into our generational differences and how to communicate with each other to establish a common ground.

Ms. Bruhnke acknowledged that all of us can cite some negative generational characteristics on the job. The video will help generate awareness of those stereotypes and encourage employees to instead strive for authentic conversations with each other that foster inclusive decisions.

“We know from all our other safety training that work teams that have trust in each other are safer and more productive. The video emphasizes the need to listen and learn from each other, find common ground, and strive for shared goals,” noted Ms. Bruhnke.

All 30 of the NRC’s safety videos – covering everything from hand tools, work practices, fatigue and fall protection to material handling – are available to members on our website. 

The NRC funds the videos and other safety training resources, in part, through our annual Railroad Equipment Auction. Thanks to everyone for your support of the NRC’s 20th annual auction in Little Rock, Arkansas, on May 2 and online through May 6. We hope you will join us for all of the festivities, beginning with a happy hour on May 1 at the home of the Travelers, Little Rock’s minor league baseball team.

Sellers and consigners, please contact us for more details and assistance. Note that you are not required to transport equipment to the auction site. Buyers, be sure to register in advance whether you are attending in person or online. Please refer to the NRC website for all of the details. 

“Building a Safer and Stronger Railway Construction Industry Together!”

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